top of page
Team Meeting

About Us

About Us for client
Our company thinks outside the financial services box
Investment Advice.png

We are online asset management specialists. We provide service, i.e. information and advice on savings, investment and pension plans.

Just Service app.png

We leverage technology to keep investors up to date with what is happening with their savings and investment plans, as well as markets as a whole.


We never sell or cold call! We are service providers, NOT sales people

We are a young and innovative company who believe in challenging the status quo of our industry. We know better than anybody else when it comes to insurance linked investments there is a lack of service. We are here to fix that.

How we are different

We believe everyone holding a savings or investment plan should be able to receive regular updates on what is happening with their money free of charge. This is the least people should expect from their financial advisory firm in the 21st century. Only where a Client chooses additional advisory services do we charge fees.

Beyond Borders:

Our team includes nationals from six countries across three continents. That is reflective of our approach to business as well. Our services do not get interrupted when you move countries or when you invest internationally. On the contrary, we pride ourselves on the fact that our reach and expertise span across multiple continents.


We know you want information about your investments where you want it and when you want it. That is why we have heavily invested in technology, our internet platform and mobile app. We put market news and information about your investments at your fingertips and in your pocket.

Holistic Approach:

We respond to a variety of your financial requests. If your questions don’t fall within our areas of expertise, we find you resources and experts who can help you. We have a network of trustworthy partners who are available to assist our team and our clients.

Ahead of the Regulation Curve:

Globally, rules and regulations continue to undergo major transformations. With our in-depth industry knowledge, we understand "best practices" and the changing expectations of regulators. Therefore, it is our ongoing objective to always exceed the standards expected for providing international financial advisory services.

Just Service's new technologies allow reporting direct from insurance companies and fund houses, replacing the slow and unreliable investment plan reporting. Service and mobile applications deliver ongoing service, the latest news and market commentary. This empowers our clients, making them more informed and able to do considerable research themselves before they make their decisions.

Meet our executive team
executive team
Phil Neilson, CEO

Phil has been involved in the Financial services industry for over 30 years. He has been on the Executive Management Board of Colonial New Zealand - second largest insurance company in New Zealand. Upon his arrival In Hong Kong in 2002, he established ING Financial Planning and the first mutual fund "wrap" platform. He has been an industry consultant to organisations including the Securities and Futures Commission, Manulife Hong Kong, Sun Life Hong Kong and J Safra Sarasin Private Bank. Phil was an Independent Non-Executive Director of AIG United Guaranty Insurance (Asia) Ltd and also the Chairman of the audit committee for 5 years until 2013. He has held many community positions of responsibility including, until recently, the Chairman of Variety the Children's Charity of Hong Kong.

bottom of page